Iconic Ways of Keeping Print Alive

What happens when an art that you love so dearly and hold so close to your heart suddenly becomes almost extinct? How can you hold on to your passion? These are the questions that Hemal Sheth answers in the interview he gives to Office Magazine. Hemal Sheth started working at his uncle's convenience store in 1993, and since then has turned it into one of the most prominent print sources in New York. Despite the fact that more and more people are switching to digital forms of media, Sheth presses on. In a world where everything is digital, he leads his team in putting out the Iconic Magazine. During the interview, Sheth discusses how he came to New York, how he got into the publication world, and why he loves it. Most importantly, though, he talks about how he keeps a print publication business alive.

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