Edited by Ryan Willms and Alastair McKimm, Stüssy has produced in collaboration with IDEA a 2040 page super book. All DSM locations, as well as Stussy chapter stores and stussy.com, will release “An IDEA Book About T-Shirts by Stüssy” and the collaborative IDEA t-shirt on August 25th, 2017. An Idea book about T-shirts by Stüssy features an essay, interviews, editorial by Ari Marcopoulos, and a series of photographs by some of the leading image makers in the industry today including Alasdair McLellan, Amy Troost, Ari Marcopoulos, Collier Schorr, Dan Martensen, Daniel Jackson, Glen Luchford, Inez & Vinoodh, Josh Olins, Mario Sorrenti, Terry Richardson and Willy Vanderperre. There is also a large archive section featuring unseen and iconic images from the brand over the past 38 years. The book not only looks back at the brand’s iconic history and long lasting relationship with the printed shirt but aims to create a new dialogue with the medium and look into the value of what it means to our culture. Coinciding with the book and T-shirt release, Stüssy has partnered with Dover Street Market to launch a T-shirt retrospective in their London Haymarket location. The exhibition will include a selection of reissued vintage graphics from Stüssy’s archive, alongside two collaboration T-shirts that bring together the brands.